Pentland Brands marshals Google BigQuery to improve customer insight
Pentland Brands, a division of Pentland Group, the majority shareholder of JD Sports, has turned to Google Cloud’s BigQuery service to better understand its customers. The name behind well-known sports and outdoor apparel brands Speedo, Berghaus, Canterbury of New Zealand, Endura, Ellesse and Mitre, Pentland Brands’ products are sold in 190 countries. It’s also the…
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